Concerts Will Make a Comeback in 2021
August 10, 2020 6:30AM CDT
- Could concerts and festivals return full-force next summer?
- Live Nation’s CEO says yes.
- In a new memo, Michael Rapino predicts a “robust outdoor summer season in 2021″.
- He details how 86% of concert-goers actually held on to tickets for rescheduled tour dates, rather than getting a refund.
- Also, 19 million tickets have already been sold for concerts and festivals in 2021.
- Rapino said he doesn’t expect crowd sizes to be cut, instead live events will return “at scale”.
- Do you agree that by June or July of next year, thousands will be packed together for live shows again?
