You’ll definitely be asking yourself ‘where’s the meat’ with this new product – but that’s by design.
“Beyond” and “Impossible” are two brands battling it out in the new ‘fake meat’ industry – with plant-based ‘meat’ products.
“Impossible”announced in January that it plans to ‘engineer’ steak that looks, tastes, and feels like the real thing.
While “Impossible” is still working on their product, “Beyond” is already to market with a “Ground Beef” product called “Beyond Beef,” Food & Wine reports.
Would you try a fake meat product? Do you think companies should be barred from using the word “meat” or any related terms to brand or describe fake-meat products?
